Verizon Webinar 

DMart

Design System

Gainon

Quest Alliance

Exotel

Verizon Developer Portal

Sparky

Nestaspaces

Exoverify 

Mapro Signature

Quest Alliance Product Design

Treety

All Living Things Film Festival

Qubes

Soulskill

Strawfit

Fruity Sweets

Falero

TruCSR

Mother Nurture

Kaleidescape

Exoverify Branding

Inox Wind

E-commerce Research and Strategy

Verizon Video Conferencing 

Bluejeans UCaaS

Polaris

BlueJeans Conference

Kanlet

Exotel Web Application

Exotel is a cloud telephony platform that powers communication for enterprises. This large-scale web application offers numerous functions and features to a diverse clientele.

Intro

With user interviews, heuristic evaluation and competitive analysis - we immersed ourselves in the world of Exotel.

Heuristic Analysis

Competitive Analysis

User Interviews

To expand our thinking process and solve the problems we were presented with creativity, we indulged in some assiduous strategic ideation.

Personas

Information Architecture

User Journey Map

The most tangible part of our process! We used insights from collected data to rebuild Exotel’s interface such that it brings its future users both relief, and delight!

Creation of the live dashboard

Navigation

Users can easily swich between diferent modules using the switcher. This also allows to add new modules in the future.

New Improved Flow Builder

Interactive & intuitive call notification

Call Logs

A new and improved campaign experience

Analytics

User Management

We delivered a comprehensive and exclusive design system that is unique to Exotel, enabling the essence of the brand to seep through every screen that gets designed for it, now and in the future. Covering button interactions, text capitalisation rules, tone of voice, microinteractions and everything in between, this style guide serves as an elaborate and foolproof instruction manual for designers who may work with Exotel in the future. It also ensures no developer misses out on the minute design details that bring delight to users!