Marketplace Marketplace is an online marketplace for classified ads in the African subcontinent where one can buy and sell their personal belongings easily and quickly whenever required. Client: Verse Services: Animation, video The Explainer Marketplace required an animated explainer video to put across their concept simply and quickly. It was scripted from the perspective of a day in the life of a typical target user in Africa, who used the product to sort out his problem. The Style We used a simple but colourful visual style for the backgrounds and characters with vector graphics. Characters were rigged and backgrounds layered for easy animation.